Trade-in credit improved with limited-time offer

Nov 28, 2018 06:50 GMT  ·  By  ·  Comment  · 
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Apple's trade-in credit for used iPhones
   Apple's trade-in credit for used iPhones

It’s no longer a secret that Apple has a hard time selling the 2018 iPhones in large volumes, so the company turns down to all kinds of tactics to convince potential customers to get a new iPhone.

The latest effort in this series is an upgrade to the company’s trade-in program, with Apple now offering an extra $100 trade-in credit when giving up on an old iPhone for a new model.

“Get up to $100 in extra credit toward a new iPhone. For a limited time, you can get even more back when you upgrade to iPhone XR or iPhone XS and trade in your iPhone,” Apple says on the official page of its trade-in program.

The offer is available when purchasing iPhone XR and iPhone XS, and it covers all previously-released iPhone models all the way back to iPhone 6.

iPhone 8 worth just $300

However, the $100 extra credit is only being offered or iPhone 6 Plus, iPhone 6s, and iPhone 6s Plus, which are now worth $200, $200, and $250, respectively. iPhone 6 and iPhone 7 receive just $50 extra credit, while the iPhone 8 gets only $25.

If you’re wondering, the total value of an iPhone 8 with extra credit is just $300, and this is shockingly low given this isn’t really an old model. For what it’s worth, a brand new iPhone 8 start at $599 in the United States, so Apple offers half that amount for a device in mint condition.

In the meantime, sales of 2018 iPhones appear to be a lot weaker than anticipated, and one potential reason is believed to be the high price of these models.

iPhone XS is available in the United States from $999, while the top-of-the-range iPhone XS Max ends up being sold for no less than $1,449.

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